📖 Print Media 📖 Print Media 📖 Print Media 📖 Print Media 📖 Print Media





01.    Poster Gallery

The posters below are from a wide variety of different projects and aesthetics. Both “Well Rested” and “Ascend” were manually registered and printed using a risograph machine.


02.    Cloud Razor Packaging

The "Cloud" razor packaging is a die-cut, affordable solution to packaging an electric razor targeted for beard trimming and shaping. Consisting of six panels, the hexagonal packaging is an adequate shape and size to contain the razor, charging cord, and carrying bag.


03.    Vogue “Land of Plenty” Spread

This Vogue magazine redesign is a way to reimagine the typographical layout of a traditional magazine. Inspiration was pulled from reading many current Vogue issues, as well as more experimental, yet elegant magazines such as Zembla and Blackberry Farm.


04.    Marco Prime Dinner Menu

Marco Prime, consistently voted one of the best restaurants in Marco Island, needed an overhaul on their menu designs. Modern typefaces, branded illustrations, and a stair-step design blends together effortlessly to create the new menu.



05.     CoAD Annual Report 2021-22

The 2021-2022 CoAD Annual Report is a 40 page, multi-section publication which summaries some of the College of Architecture and Design's most impressive achievements of that year.


06.    CoAD Speaker Event Handout


A CoAD Speaker Event handout with a detachable bookmark to promote the guest speaker Jeff Gerber. This handout was given to over 500 architecture and design students at the University of Tennessee, Knoxville.



 💻 Digital Design 💻 Digital Design 💻 Digital Design



01.    “LUCK” Typography Animation

The goal of this project was to create an animation based around the definition of the word “luck.” My mind instantly went to the two most luck-based things: the lottery and slot machines.


02.    Rolling Loud Miami Web Rebrand (Concept)

The goal of this project was to reimagine an existing music festival's key marketing and branding components. The Rolling Loud music festival redesign features an updated landing page, a new logo, social media posts, and a collection of buttons for attendees, VIPs, and security all embodied in a classic Miami-vaporwave aesthetic.


03.    Marco Prime “Tito The Stingray”

Tito The Stingray is both an emblem and mascot for Marco Prime. Designed with the intention to expand Prime’s brand, Tito is literally a piece of the logo.



04.    Zen Zoo Mental Health App (Concept) 🔗

Zen Zoo is a mental health app that uses AI pattern recognition systems in the form of games and generated responses. The app assists users in learning to help themselves establish healthy behavioral patterns, habits, and self-discipline.  



05.    Crazy Flamingo Social Media Post

A spoof album cover mimicing Taylor Swift’s 1989 was created to promote The Crazy Flamingo restaurant, which was established in 1989. This spoof was created using Photoshop, Generative Fill prompting, and Illustrator. This was a well-timed post, given the surge around Taylor Swift’s name during the NFL playoffs and Super Bowl.  


06.    State Of Confusion Social Media Post

A social media post used to promote returning and new brunch specials to the restaurant State of Confusion.




01.    Eco Chess

EcoChess is a hand-crafted and laser-cut variation of chess that aims to make learning about different biomes and regions engaging and entertaining. EcoChess portrays the shocking similarities of forest hierarchy and trophic levels to chess.


02.     NoPeak S1:  Urban Dreamscape

NoPeak is a streetwear brand that focuses on affordable quality with unique, urban culture-inspired designs. The first collection features six t-shirt designs, one tote bag, and an engraved lighter.


03.    "Peace" Oat Fleece Oversized Pullover

A best seller from the second collection of NoPeak, this oversized fleece is a great mix of comfort and style. It features a large front pocket for maximum peace potential.  
04.    Snook Inn Drink Magnets

With a unique magnet found at the bottom of your beer glass, drinking has never felt more rewarding! Over 20 unique magnet designs were created exclusively for Snook Inn’s beers.


05.     "Fractured Reality" Blue Mesh Shorts

8” inseam mesh shorts, available in both blue and pink, are perfect for the spring and summer time.  
Equip with deep pockets, a drawstring cord, and copious amounts of swag, these shorts look dope on anyone who wears them.


06.    Balter Beerworks Oktoberfest T-Shirt

This shirt was used as part of a promotion for Batler Beerworks’ Oktoberfest event. It was designed using traditional German colors and patterns mixed with the contemporary style of Balter’s typography.

   

FRANK & GEORGE’S
SOCIAL MEDIA POST
NOPEAK - SLEEP SHORTS
PRODUCT PHOTOGRAPHY
SNOOK INN
MENU AND BRANDING UPDATE
HONEYBEE COFFEE HALLOW
SOCIAL MEDIA POST
NOPEAK - MIRROR ILLUSION DESIGN PRODUCT PHOTOGRAPHY
SCHOOL OF DESIGN
HUMAN TYPOGRAPHY
CARIBSEA OYSTER DINNER 
SOCIAL MEDIA POST
WOMEN FOUNDERS
LOGO + BRANDING ASSETS

NOPEAK - “PEACE”
PRODUCT PHOTOGRAPHY
SPARK TN DISABILITY SERVICES
MARKETING CAMPAIGN
SOUTH MADE MARKETING
ICONOGRAPHY
THE OYSTER SOCIETY NEWS
SOCIAL MEDIA POST
MARKMAN’S SEIKO LUXE PROMO
SOCIAL MEDIA POST
NOPEAK - S2: THE AWAKENING
PRODUCT PHOTOGRAPHY
UTK COLLEGE OF ARCH + DSGN
7 STRATEGIC THEMES BI-FOLD
MUSIC COLLECTION COVER
CYBERPUNK TYPOGRAPHY
NOPEAK - JEWELRY BAG
PRODUCT PHOTOGRAPHY
NOPEAK - NYLON JACKET
PRODUCT PHOTOGRAPHY
THE MAILROOM CHRISTMAS
SOCIAL MEDIA POST
OLD GLORY VALENTINE’S DAY
SOCIAL MEDIA POST
RISOGRAPH PLANE POST CARDS
MANUALLY REGISTERED AND PRINTED
LILOU NOW HIRING
SOCIAL MEDIA POST
NIMBIOS
VIDEO INTRODUCTION ANIMATION
NIMBIOS
SUB-BRANDING LOGOS
NOPEAK - TIEDYE TEE
PRODUCT PHOTOGRAPHY
AUDIO VISUALIZATION
IN TANDEM WITH SEOUL CD PROJECT
UTK COLLEGE OF ARCH + DSGN
ALUMN/GUEST THANK YOU CARD





 🧑🏽 About Me 🧑🏽 About Me 🧑🏽 About Me 🧑🏽 About Me 🧑🏽 About Me



Hey there!

My name is Jake Hirschmann, and I’m an alumn of the first ever graphic design cohort from the College of Architecture and Design at the University of Tennessee, Knoxville. I am passionate about unexpected, unusual, and intelligent design solutions. I pride myself on fast learning, dedication, and attention to detail. 

I studied design in Seoul, South Korea where I focused on language and typography (Hangul), contemporary Korean graphic design practices, and collaboration with local Korean designers and students. I value this experience greatly, as it has helped shape me into the designer and person that I am today. I strive to surround myself with new experiences and inspiration to constantly broaden my horizons and learn about both design and life.

I am more than happy to chat with anyone about design or any adjacent ideas, just reach out!




I also make music!

If you like house/danc
e CLICK HERE!

SoundCloud: JTHDZN